Web Resources
Listserv Summary Results (AIEA): overview of policies, procedures, and results of general surveys related to campus internationalization.
Building an IEM Strategic Plan: Questions to Ask Before you Begin! (NAFSA, 2009): Key questions to consider before launching an international enrollment initiative, including a template for a three-year plan.
CommunityCollegeUSA.com (AACC): is aimed at globally promoting community colleges in the United States and is a partnership between AACC and Study in the USA, a proven leader in the international student recruitment market.
International Enrollment Management: Framing the Conversation (NAFSA, 2010): discusses how institutional (internal) and environmental (external) factors affect the creation of and advocacy for a strategic international enrollment management plan and connects IEM to campus internationalization.
International Student Guide to U.S. Community Colleges (AACC): highlights what prospective international students need to know about U.S. community colleges and covers everything from finding the right college to getting acquainted with U.S. culture.
The World Comes to Our Campus (NAFSA, 2009): Demonstrating the value of international student and scholar services to offices on campus is often a challenge. This PowerPoint provides the outline for such a presentation, and can be tailored to meet individual institution’s needs.
Publications (Free)
American International Recruitment Council Certification Manual 4.0 (AIRC 2012): AIRC Certification is intended for agencies (including organizations and companies) located both inside and outside of the United States which recruit international students to colleges, universities and other postsecondary educational institutions located both inside and outside of the United States which are accredited by institutional accreditors recognized by the U.S. Department of Education or the Council for Higher Education Accreditation. This Manual describes both the certification process and standards. Institutions involved in international student recruitment can also benefit from an understanding of the Standards.
Sizing Up the Competition: The Future of Postsecondary International Student Enrollment in the United States (2009) (ACE): This publication examines the trends in enrollment of internationally mobile students in the top five destination countries—the United States, the United Kingdom, Germany, France, and Australia, and summarizes the recruiting efforts of these nations.
Students on the Move (2006) (ACE): This publication examines the current situation and recent trends in international student enrollment in the U.S., compares these trends with those in other countries, and looks at the efforts of other countries and regional groups to attract international students.
Toward Professional Standards and Practices in International Student Recruitment (AIRC): This White Paper discusses the issues surrounding the use of international student recruitment agents by U.S. colleges and universities in today’s global higher education marketplace, and the role of AIRC and other key organizations in ensuring that high professional standards and ethical practices are followed in recruiting international students.
American International Recruitment Council 2012 Modified Standards (AIRC): This is an update to the AIRC Standards of compliance for international student recruitment agencies that undergo AIRC Certification. New Standards were adopted in January, 2012.
Publications for Purchase
Guide to International Student Recruitment (NAFSA) covers a variety of recruitment strategies and techniques.
IIE Briefing Papers on Perceptions of Students from India and Vietnam (IIE): These papers reveal how students from India and Vietnam select and perceive destinations for studying abroad. The papers report findings from surveys of Indian and Vietnamese students that IIE conducted in the spring and summer of 2009, with support from the Bureau of Educational and Cultural Affairs of the U.S. Department of State. While India has been the top place of origin for international students in the U.S., Vietnam currently has recorded the highest growth rates in number of students coming to the U.S. to study, according to IIE’s Open Doors 2009: Report on International Educational Exchange.
Professional Development Manual v.1.0 (AIRC): Written for international student recruitment agencies pursuing AIRC Certification, this manual provides an overview of the US postsecondary education system from the recruitment perspective. This download contains the Table of Contents, Introduction and Chapter One. The full Manual is available to all AIRC Members and Certification Applicants.
Events
Community College Toolkit for International Recruitment (AACC/The College Board) is a one-and-a-half day professional development seminar focused on tools and models for international education programs, from strategic planning and budgets to practical recruitment and marketing tips, admission procedures, and student services and retention.
Student Recruitment Fairs 2009 (AACC/IIE)- AACC and IIE-Vietnam will co-sponsor a U.S. community college-only international student recruitment trip, including fairs in Ho Chi Minh City (HCMC) and Danang, September 21-26, 2009.
Programs & Institutes
The Fulbright Program(IIE): is a bi-lateral program that provides opportunities for American and overseas faculty and students to participate in teaching, studying, exchanging ideas and finding solutions to shared international concerns.
